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Safer Online Banking during lockdown - Axis Bank
Project type
Digital Song/Film
Date
2020
Location
India
Even when the world stood still in covid, there was a surge in unsafe banking around OTP sharing. Axis Bank took the mandate on itself to make customers aware on how to stay safe while online banking.
Since customers were spending so much time online,
we hijacked the existing song tune of Bella Ciao & create a version no one would expect.
Axis Bank presents 'Chup ho jao' - a catchy song created by Axis Bank employees, so you never forget the tune of how to stay safe in online banking
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